Al & Me: Luxury Eco-Friendly Candle Brand Website Design in Beckenham, Kent
The Client
Al and Me is a startup based in Beckenham, Bromley, on the border of South East London and Kent. They create luxury, hand-poured scented candles for customers who care about sustainability, ethical production, and premium quality. Their typical customers are design-savvy individuals looking for a gift or a stylish way to bring ambience into their home, with a typical spend of £25+ per candle.
Every candle they produce tells a story of eco-responsibility. From their rapeseed and coconut wax blend to biodegradable labels, vegan fragrance oils, and FSC-certified packaging, their ethos runs through every part of the product.
The Challenge
Al and Me needed a professional e-commerce website to:
Launch their new brand
Build immediate trust with eco-conscious shoppers
Showcase the unique sustainability story behind their products
Offer a frictionless shopping experience, especially on mobile
They also needed full Royal Mail integration for smooth order fulfilment and a platform that could grow with them.
Our Solution
We designed and built a custom Squarespace e-commerce website, applying additional CSS styling to fine-tune visuals and layout. The focus was mobile-first design, with over 80% of visitors shopping from phones. We worked closely with the founder to ensure:
Beautiful, fast-loading imagery optimised for web
Clear and engaging product descriptions infused with their sustainability story
Strong, clear calls to action that moved users toward a confident purchase
We also advised on product photography direction, helping the client elevate their brand presentation without needing professional photography.
Key features included:
E-commerce with inventory and product variant handling
Free delivery threshold setup
Seamless Royal Mail integration for automatic label generation
Fully editable CMS for the client to manage ongoing content and add new products as they develop them
The Outcome
A visually rich and user-friendly e-commerce site that reflects the high-end, ethical values of the brand
Consistently positive customer feedback on usability and design
5-star Google reviews praising how well the website reflects the brand's values
Increased sales, including repeat purchases and growing retail collaborations
A flexible, scalable platform for the client to grow their brand online
You can view the Al & Me website here.
“I am so pleased with how my website has turned out - it so needed to reflect our new luxury candle brand whilst also highlighting sustainability - we now have a great e-commerce site that does just that! Many thanks Rob”
Co-founder Al & Me